Brand mission: Earnest cigar company that celebrates tried-and-true cigars will all-natural leaf wrapping.
Market insight as to why the product is hot: Backwoods and marijuana are synonymous in many circles. The Hip-hop community (Drake’s song, Too Much), continues to show the brand love in songs, on IG posts and in their daily smoking habits.
Why will it do well on amazon: This amount or organic, awareness-driving media is at the same time free & invaluable; this will drive searches on Amazon. If a habitual smoker can buy their wraps without getting off the couch, I think that is a homerun Amazon opportunity. It has to be why the internet exists, right?