Branded Search, ComplexCon, Event, Thought Leadership

Backwoods – #6 most Amazon-able Brand @ ComplexCon

Backwoods

Brand mission: Earnest cigar company that celebrates tried-and-true cigars will all-natural leaf wrapping.

Market insight as to why the product is hot: Backwoods and marijuana are synonymous in many circles. The Hip-hop community (Drake’s song, Too Much), continues to show the brand love in songs, on IG posts and in their daily smoking habits. 

Someone go tell Noel to get the Backwoods

Why will it do well on amazon: This amount or organic, awareness-driving media is at the same time free & invaluable; this will drive searches on Amazon. If a habitual smoker can buy their wraps without getting off the couch, I think that is a homerun Amazon opportunity. It has to be why the internet exists, right?